Not everyone knows what’s a newsletter is. You all know how I have been more offline than online. Months into writing the newsletter made me realize that even if I am sending a newsletter every week, the ones who really need this info are missing…
In Dec 2020, I took a pledge: To help more creators and solopreneurs in India than I ever did in life. And that's how the #BIGStory initiative was born. My journey so far. [January 10th 2021] Till the last year, I was just focusing on SaaS startups,…
Marketing is not a piece of cake, especially when you are trying to beat around the bush. Whether you are marketing online or offline, you must have heard a lot about targeting, target personas and target audience. "Write for your target audience!" "Research and document…
